After watching the latest Youtube Rep Debate I was surprised by the amount of cheap shots that were taken. However the most interesting part on CNN was the post debate special on Negative Ads. Here's one of the neg. ads. in question:
The Ad. emphasized how the competing candidate used a Hotel phone to call a 900 sex line at the tax payers expanse. When CNN dug deer, they found out that the candidate's aid called NON-sex line number by mistake (he was off by a number when he dialed and reached retail warehouse). Total cost for the tax payers- $1.10.
Do you think that ad would sell if it told the truth? I do not think so.
That being said one of the head guys of a marketing ad firm admitted that People hate Negative Ads. but in the end, they do work.
Go figure.
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